Interscope Records
Creative Direction
Album Campaigns
In her role as Director of Creative Content as Interscope Records, Sabrina Y. Smith was responsible for the creative direction, visual commissioning, and end-to-end production across Interscope’s music roster.
Her role was to translate music albums into culturally resonant visual worlds by directing global campaigns — including album artwork and press photography, shaping narratives that built emotional connection and fan communities worldwide.
She worked with chart-topping artists, including the launch of Billie Eilish’s first album.
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